Starting a new company is exciting. So is gauging an industry’s profit potential or forecasting a revenue goal for your business. But as you start calculating, you must remember to root these figures in reality. If you don’t, you could…
Working with large data sets is always tricky. Excel is one of the most powerful tools you can use to manipulate, format, and analyze large sets of information. Several well-known functions exist to help you look up specific matches within…
Think about the last time you were considering buying something. Your journey probably started in the same place as everyone else: a quick Google search. Buying a house is no different. The National Association of REALTORS reported that 97% of…
With over 4.5 billion social media users across the globe, it’s no wonder businesses need to be active on social media to connect with their audience. However, simply existing on social media isn’t enough; marketers need to use social media…
Vanessa Carlton said it best: Your company is making its way downtown, faces pass, and you’re “success” bound. See what I did there? Anywho, your company is on its way. But how do you communicate that with your stakeholders and…
Imagine you own a delicious bookstore cafe in Boston. If someone searches “bookstore cafe near [insert a neighborhood in Boston]” on Google, you want your WordPress website to pop up at the top of the search results, right? You can ensure your…
Some businesses have used AI for years; others were prompted by the recent AI gold rush to jump on the train. AI’s applications are far and wide as every business can leverage it differently to meet their goals. In this…
The great thing about YouTube is that there’s a channel for everyone, whether you’re looking to learn quick science facts or how to use your new gaming controller. In this post, we’ve compiled 158 of the best channels on YouTube…
It’s no secret that AI is rapidly changing the marketing industry. In fact, our most recent State of AI survey found that 62% of marketing leaders and 66% of business leaders have already hired new employees to help leverage AI/automation…
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. The possibility of a nationwide TikTok ban in the U.S. has been swirling for a few years. While…